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13 Important Communication Platforms for Each Enterprise Want

The demand for cloud communication platforms is at an all-time excessive. With 1000’s of messaging apps on the market, it may be robust to select the appropriate one.

A staggering 83% of firms misplaced a buyer, missed a serious deadline, or terminated an worker as a result of a communication subject.

Communication is crucial to each enterprise. Quick-growing firms can’t afford to make use of disjointed communication platforms. Misplaced gross sales, drained worker engagement, and buyer complaints are byproducts of ineffective workflows; and poor communication platforms sit atop.

That can assist you bypass widespread communication points, we’ll break down the 5 kinds of communication platforms. You’ll additionally get a rundown of the highest communication instruments to make your workflows efficient and suggestions that can assist you choose the one that most closely fits your work surroundings.

What Is a Communication Platform?

A communication platform is a software program service that facilitates exterior and inner messaging throughout the office. It makes use of a number of channels, together with telephone, video conferencing, job administration, and crew messaging.

Communication platforms additionally supply venture administration, file sharing, and buyer communication functionalities.

Companies use efficient communication instruments to supply safe worker messaging throughout distributed groups and networks. Fashionable options ship way over simply instantaneous messaging and on-line conferences.

Sturdy characteristic units assist workers meet firm targets, serve clients effectively, and full tasks on time by making it simple to achieve the appropriate crew members throughout quite a lot of communication channels.

With many companies embracing distant work, offering versatile instruments to your crew members is a should. With out the right safety features and collaboration instruments, you’re setting them up for failure.

Examples of communication software program embrace:

5 Sorts of Communication Platforms

Communication platforms may be divided into 5 classes, every with distinct advantages. These platforms use real-time and asynchronous communication to simplify the best way you’re employed.

1. Inner communications

Inner communication platforms set up real-time conversations between workers, supervisors, and licensed companions. The channels usually embrace VoIP calls, group chats, and textual content notifications.

Examples: Nextiva, Slack, Confluence

Team chat in NextivaTeam chat in Nextiva
Instance of an inner communication instrument – Workforce Chat in Nextiva

2. Buyer communications

Buyer communication instruments assist clients really feel heard, supported, and happy. High features embrace a CRM to retailer buyer interactions, assist tickets, and stay chat.

Buyer communication platforms arrange requests, monitor buyer sentiment, and analyze developments. Superior options supply customer support automation utilizing synthetic intelligence that can assist you scale.

Examples: Nextiva, Zendesk, Assist Scout, Zoho Desk

3. Mission administration

Mission administration platforms present oversight into crew workflows to align dispersed teams. Options like job administration, Gantt charts, timelines, and customized fields add construction to visualise progress.

With giant initiatives damaged into smaller assignments, all stakeholders can replace deliverable standing to floor potential delays early and infrequently to maintain efforts on monitor.

Examples: Asana, Monday.com, Basecamp

4. Video conferencing

Video conferences replicate the expertise of face-to-face gatherings for every part from day by day standups to quarterly all-hands occasions, commerce present keynotes, and exterior webinars.

Superior options transfer past fundamental video streaming with strong choices — dial-in audio traces, group messaging, attendee administration, polling questions, cloud recordings, and extra to energy impactful digital session sizes small and huge.  

Examples: Nextiva, Zoom, Skype, Google Hangouts

Nextiva video meeting softwareNextiva video meeting software

5. Collaboration instruments

Collaboration platforms enable fluid teamwork and suggestions cycles by means of real-time modifying and annotation capabilities for delivering dynamic displays.

Groups can alternate concepts freely with out getting slowed down in scheduling conferences or circulating countless e mail chains attempting to choose instructions.

Video conferencing, cloud storage, digital whiteboarding, and safe exterior portals are table-stakes options firms ought to search for. Equally necessary are the identification and entry parts to regulate doc entry and keep model histories for compliance.

Examples: Nextiva, Google Drive, Trello, Workvivo

13 Finest Communication Platforms for Companies

We’ve rounded up 14 platforms it is best to know for seamless enterprise communication. Contemplate these options to boost your workflow and buyer satisfaction.

1. Nextiva

Nextiva phone systemNextiva phone system

Kind of platform: Inner communications, Unified Communications, Buyer Communications, Video Conferences, Collaboration, Productiveness

Nextiva is a related communications platform that brings your clients and groups collectively. It really works out of the field together with your cellular gadgets, VoIP telephones, and desktops by way of a softphone app

Nextiva has earned its place among the many prime communication platforms due to its highly effective mixture of options, flexibility, and scalability. However what precisely makes it tick? Let’s take a look at its key options and pricing.

Nextiva’s key options:


Nextiva affords three foremost VoIP plans, every catering to totally different enterprise wants:

2. Slack

Slack Main ImageSlack Main Image

Kind of platform: Inner communications

Slack is an alternative choice to inner emails as a real-time messaging instrument for enterprise. It affords channels for particular subjects, departments, or places of work. Workers may discuss to one another by means of direct messages.

Key options of Slack embrace:


Slack affords a freemium mannequin, catering to each particular person customers and companies. Rising groups can improve to the Professional plan for limitless messages, storage, and visitor entry, beginning at $7.25 per consumer per thirty days (billed yearly).

3. Microsoft Groups

Microsoft teamsMicrosoft teams

Kind of platform: Collaboration

Microsoft Groups is a crew collaboration app for these within the Microsoft ecosystem. It brings conferences, chats, calls, and collaboration to 1 place. Microsoft Groups makes it simple to go from group chat to video name with a single click on.

Key options of Microsoft Groups embrace:


Groups affords three foremost tiers. Microsoft Groups Necessities begins at $4 per consumer/month (subscribed yearly) and provides video conferencing, stay captions, and 10 GB of cloud storage per consumer.

4. Zoom

Zoom conference serviceZoom conference service

Kind of platform: Video conferencing

Zoom is a video assembly and conferencing instrument. Contributors can be a part of conferences from any machine, together with dialing in from their telephones. Directors can file conferences and may arrange integrations with different third-party providers.

What are a few of Zoom’s key options?


The Professional plan begins at $149.90 per consumer/12 months and affords longer conferences, recordings, branding, and reviews. Massive enterprises have to contact Zoom for a customized enterprise plan quote.

5. GoTo Assembly

GoTo meetingGoTo meeting

Kind of platform: Video conferencing

GoToMeeting is a web-based platform for on-line conferences, video conferencing, and display screen sharing. It’s primarily designed for enterprise professionals and distant groups, however may also be used for instructional webinars.

Key options of GoTo Assembly embrace:


GoToMeeting affords tiered pricing plans catering to totally different wants and crew sizes. The Skilled plan begins at $12 per thirty days (billed yearly), providing video conferences with as much as 150 members, assembly recordings, and attendee insights. Massive organizations have to contact GoTo’s gross sales for customized pricing.

6. Asana


Kind of platform: Mission administration

Asana is a cloud-based venture administration instrument. You should use it for limitless tasks, which you’ll arrange into lists, boards, and calendars. It makes it simple for small companies to ship tasks giant and small.

Key Asana options embrace:


Asana affords tiered pricing primarily based on options and the variety of customers. The Starter plan begins at $10.99 per consumer/month (billed yearly), providing venture templates, customized fields, reviews, and integrations for small groups and people. Contact Asana for a customized Enterprise plan with enhanced safety, information management, and precedence assist.

7. Basecamp

Basecamp product shotBasecamp product shot

Kind of platform: Mission administration

Basecamp is a venture administration and crew communication software program. It’s a trusted app for distant companies — it’s value declaring that Basecamp has all the time been a distant firm. It helps you progress your work from emails, file providers, and spreadsheets.

Key Basecamp options embrace:


Basecamp’s base plan prices $15/consumer per thirty days, which is good for small groups or startups. Basecamp Professional Limitless prices $299/month (billed yearly), and provides options like computerized check-ins, targets, and enhanced file-sharing capabilities.

8. Trello

Trello product shotTrello product shot

Kind of platform: Mission administration

Trello organizes your tasks into engaging job boards. It’s a visible job administration instrument and offers a transparent workflow map.

Key Trello options embrace:


Trello affords a tiered pricing plan. Normal at $5 per consumer/month, billed yearly, is finest for small groups. Premium prices $10 per consumer/month and is good for companies requiring enhanced options and admin controls.

9. Monday.com

Monday.com product shotMonday.com product shot

Kind of platform: Mission administration

Monday.com is a visible planning platform. It permits you to plan, arrange, and monitor all of your crew’s work. Customers obtain real-time updates, so everybody has context on the venture at hand.

Keay options of Monday.com embrace:


Monday.com affords tiered pricing primarily based on options and the variety of customers. The Fundamental plan prices $9 per seat/month. The Professional plan at $19 per consumer/month brings superior automation, visitor entry, and personal boards. Each plans are billed yearly and you’ll want to pay for at least 3 seats. Contact Monday.com for a customized Enterprise plan.

10. Google Drive

Google Drive product shotGoogle Drive product shot

Kind of platform: Collaboration

Google Drive is a cloud storage resolution that lets you entry saved information anytime. Retailer firm belongings like movies and logos, inner guides, slide decks, and extra.

All the things on Google Drive is in sync for each worker that has entry. It’s a sexy resolution for distant collaboration and file model management.

What are a few of Google Drive’s key options?


Paid plans for Google Workspace begin at $6 per consumer/month (billed yearly). You can even choose from different plans for companies and groups, together with limitless storage, superior safety features, and customized e mail domains.

11. Dropbox

dropbox cloud app for unified communicationsdropbox cloud app for unified communications

Kind of platform: Collaboration

Dropbox is one other cloud storage resolution. It permits you to again your information up by means of file sync, file restoration when you delete a file and model historical past. Collaboration options make it simple to share hyperlinks or file previews and depart feedback on a file.

Key Dropbox options embrace:


Dropbox’s Plus plan prices $9.99/month and offers you 2TB for work and play. It’s good for private use. Dropbox’s Marketing strategy prices $20/consumer/month and is good for small groups.

12. Skype

Skype product shotSkype product shot

Kind of platform: Video conferencing

Skype affords high-quality video and audio conferencing, worldwide calling, and group communication. It’s a superb instrument for video collaboration.

Key options of Skype embrace:


Fundamental plan matches private calls and small conferences with as much as 50 members. For limitless calling throughout the US, the plans begin at $2.95/month. Skype Credit score permits you to name internationally.

13. Loom

Loom product shotLoom product shot

Kind of platform: Collaboration

Loom is a video-sharing instrument that permits you to file your display screen, narrate, or seem on digicam. What makes Loom distinctive is that it’s meant for screen-sharing movies. You can even join with crew members with out having to search out time in everybody’s calendar.

Key Loom options embrace:


Begin free for 5-minute movies and private tasks. The Marketing strategy, at $12.50/month (billed yearly), brings shared workspaces, analytics, and customized recording sizes. Contact Loom for a customized Enterprise plan.

Ideas for Selecting a Communication Platform

Choosing the proper communication platform may be tough, however with the appropriate guidelines, you may simply discover one which connects you together with your viewers and drives your communication. Listed here are some tricks to information you:

1. Know your objective

What are you going to make use of the instrument for? Is it for inner communication, buyer engagement, venture collaboration, or one thing else? Clearly defining your targets will enable you slim down choices and concentrate on options that assist these targets.

2. Perceive your viewers

Who’re you attempting to achieve? Contemplate their age, tech savviness, most popular communication strategies, and site. Select a platform that’s accessible and user-friendly to your target market.

3. Analyze your message

Is your message formal or casual? Does it require real-time interplay or asynchronous collaboration? Completely different platforms excel at totally different message varieties. For instance, e mail is likely to be higher for formal bulletins, whereas instantaneous messaging may swimsuit fast updates.

4. Contemplate your assets

What’s your funds? Some platforms supply free or fundamental plans, whereas others have totally different pricing tiers primarily based on options and consumer rely. Additionally embrace setup, coaching, and ongoing upkeep prices in your funds issues.

5. Discover key options

Prioritize options that align together with your wants. Do you want video conferencing, file sharing, venture administration instruments, or integrations with different software program? Make a listing of must-have options and evaluate totally different platforms to see which of them supply the very best mixture.

Nextiva voip serviceNextiva voip service

As soon as that’s dialed down, right here’s what to search for in a platform:

Bear in mind, the right communication platform doesn’t exist. Focus in your wants and priorities to search out one which bridges the hole between you and your viewers, fostering clearer and extra efficient communication.

Need To Make The Alternative Straightforward? Select Nextiva

For companies looking for a communication platform that scales seamlessly with their progress, Nextiva stands out.

With strong telephony, omnichannel contact choices, built-in analytics, and simple CRM integrations, Nextiva offers end-to-end capabilities for efficient buyer engagement.

Robust reliability and assist in addition to versatile plans swimsuit even small companies. Nextiva makes it simpler to unite distributed groups and supply constant buyer experiences.

Torn between many choices and complicated shopping for issues?

Embrace quicker collaboration with Nextiva

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