Circle is a financial technology company at the heart of the emerging Internet of Money, where value, like any other digital data, can move around the world near-instantly and more cheaply than traditional payment systems. This revolutionary new layer of the Internet will unlock previously unimaginable possibilities for payments, commerce, and markets, contributing to a more prosperous and inclusive global economy. Our infrastructure (including USDC, a blockchain-based dollar) helps businesses, institutions, and developers harness these breakthroughs and capitalize on this major inflection point in the evolution of money and technology.
You will participate in:
Circle values visibility and stability in everything we do. As we grow as an organization, we are present in some of the most powerful jurisdictions in the world. Speed and efficiency drive our success, and our employees live by our company values of multi-stakeholder, mindfulness, driven by excellence, and high integrity. Circlers are constantly evolving in a remote world where strength in numbers drives team success. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder.
Responsibilities:
Circle is seeking an experienced Principal Product Marketing Manager to define and drive go-to-market for Circle’s developer tools and blockchain infrastructure platform.
This role will report to the Senior Manager of Product Marketing and work in a dynamic, action-oriented team focused on this strategic product pillar.
The job responsibilities include:
- Serve as an expert on explaining our product features and benefits, competitive landscape, customer segmentation and developer platform
- Develop positioning, messaging and channel strategies to drive GTM for new product launches and ongoing growth initiatives.
- Work with Product Development and Business Development to identify new market opportunities and support new product discovery and definition.
- Work with cross-functional teams to support GTM activations with marketing, communications and enablement materials (product web pages, blog posts, pitch decks, one-pagers, battle cards, technical workshops, case studies, etc.).
What to bring to Circle:
- 10+ years of relevant experience in product marketing or a combination of product, engineering, marketing, business development or related fields. Experience in B2B software or technology services preferred
- Deep knowledge of blockchain, digital currencies, fintech and capital markets
- Experience creating compelling and differentiated positioning, messaging and core product marketing materials from the ground up for highly technical products.
- Experience working with highly cross-functional teams to drive GTM strategy and execution.
- Very independent and eager to learn more about technology
- They thrive in unstructured environments and create order in chaos.
- Familiarity with Slack, Google Workspace, Coda, and macOS
Additional Information:
- This position will be eligible for PERM sponsorship from day one for qualified candidates.
Circle is on a mission to create an inclusive financial future with transparency at its core. We consider a variety of factors when creating compensation ranges and total rewards packages.
Starting salary will be determined by a number of factors including relevant experience, skill set, qualifications and other business and organisational needs. Please note that salary ranges may vary for candidates in other locations.
Base Salary Range: $175,000 – $225,000
Annual Bonus Target: 17.5%
Includes: Equity and benefits including medical, dental, vision and 401(k). Circle has a discretionary time off policy and offers 10 paid sick days per year and 11 paid holidays per year in the US.
we Equal Opportunity Employer Circle values diversity. We do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, marital status, veteran status, or disability status. E-Verify Program In certain locations where required by law.
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