Head of GTM Enablement

November 7, 2024
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Job Description

Who We Are

Verkada is the largest cloud-based B2B physical security platform company in the world. Only Verkada offers six product lines – video security cameras, access control, environmental sensors, alarms, workplace and intercoms – integrated with a single cloud-based software platform.

 

Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.

 

Founded in 2016 with more than $460M in funding raised to date, Verkada has expanded rapidly with 16 offices across three continents, 1,900+ full-time employees and 25,000+ customers across 70+ countries.

Overview:

Verkada’s sales team is growing rapidly, with hundreds of new hires every year and a quickly increasing number of geographies and segments. You will lead our sales enablement team and evolve it in many ways, including:

  • Scale our process to cover multiple countries and languages
  • Tailor our enablement program for specialty roles such as sales engineering, channel sales, and sales recruiting as well as different segments, e.g,. Global accounts sales
  • Design and implement sales leadership enablement programs
  • Keep up with a rapidly increasing product set
  • Hire more highly talented team members

Responsibilities:

Enablement Strategy

    • Develop a comprehensive enablement strategy that supports the growth and success of the sales team.
    • Identify key areas of improvement and implement initiatives to enhance the sales and partner team’s effectiveness and efficiency.

Training and Development

    • Create and oversee a global sales training and development program to enhance the skills and knowledge of our sales teams and partner organizations.
    • Develop and deliver training materials, in-person hands-on product workshops, sales playbooks, and other resources to support the sales team’s success.

Content and Collateral

    • Collaborate with Sales, Marketing and Product teams to develop collateral, presentations, and other materials that support the enablement of our teams.
    • Ensure the availability of relevant and up-to-date content aligned with the buyer’s journey and sales stages.
    • Establish a content management system to organize and distribute sales materials efficiently.

Performance Measurement and Analytics

    • Define key performance indicators (KPIs) and metrics to assess the effectiveness of enablement initiatives.
    • Utilize data and analytics to track sales performance, identify trends, and provide actionable insights to sales leadership.
    • Regularly report on sales enablement activities and outcomes to senior management.

Sales Events

    • Own all content and training curriculum for Sales Kickoffs and other GTM related events.

New Product Introduction

    • Work cross functionality with Sales, Marketing and Product teams to develop content and training programs to support new products launches across the GTM ecosystem. 

Requirements:

  • Bachelor’s degree in business administration, marketing, or a related field. MBA or relevant advanced degree is a plus.
  • Proven experience in sales enablement, sales operations, or a similar role, preferably in a global or multinational organization. Experience working with Channel Partners is a plus.
  • Strong understanding of sales processes, methodologies, and best practices.
  • Demonstrated ability to design and deliver effective sales training programs.
  • Excellent project management skills, with the ability to prioritize and manage multiple initiatives simultaneously.
  • Analytical mindset with the ability to utilize data and metrics to drive decision-making.
  • Strong leadership and interpersonal skills to effectively collaborate with cross-functional teams.
  • Excellent written and verbal communication skills.
  • Proficiency in using sales enablement tools and technologies, CRM systems, and other relevant software.

Pay Disclosure

At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate’s skills and experience, as well as market demands and internal parity. This estimate can vary based on the factors described above, so the actual starting annual base salary may be above or below this range. This estimate is also just one component of Verkada’s total rewards package. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of Restricted Stock Units (RSUs).

Estimated Annual Pay Range

$150,000$300,000 USD

Verkada Is An Equal Opportunity Employer

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

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